American Heart Association:

Type 2, Take 2

Diabetes messaging whether it be a digital banner, a social post, or a commercial, has always had a feeling of dread. We aim to change that by instilling the Type 2, Take 2 rallying cry. A diagnosis is not something that defines patients, it's an opportunity to do and think about things differently. 

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iPhoneX_AHA_Diabetes.png
iPhoneX_AHA_Diabetes.png