American Heart Association's Made You Move
Unknown to the public, American Women are the most prone to heart health issues. The ultimate goal? Help women #makemoves, whether that be via workouts, nutritional tips, or educating them now which can help them later on. We targeted them when they're being the most inactive and created content to help them get started in taking charge of their health.
Director: Ira Rosensweig
CD: Jason Van Pierce
CW: Annie Russo